World Steel Association: Igniting a global innovation mindset

The World Steel Association’s prestigious annual conference is where global senior leaders come together to hear about the latest on global steel market trends network with other global steel executives.

The Association has repeatedly sought our expertise in working with cultural and professional groups, to support them facilitate and inspire the 30 or so participants from countries as diverse as the USA, Latin America, Middle East and Asia, for three days of leadership and innovation growth. We have delivered with them in Beijing and Europe and continue to partner for their forthcoming events.

Business Schools such as Duke CE and Antwerp Management School also use this expertise to deliver innovation programmes globally. For example, we worked with a global engineering company, by developing the potential of teams in China to design for the local markets.and create growth through locally designed products and services in their Asia markets, going from made in China to designed in China.